A Checkup on that Palinoscopy

September 11, 2008

“That’s not change, that’s just calling some of the same something different. But you know, you can put lipstick on a pig. It’s still a pig.”

– Democratic Presidential Nominee, Barack Obama

These comments by the Illinois Senator set liberals a’clappin and the McCain Campaign a’cryin “Sexism”, “Sarah Palin ain’t no piggie!”. Of course, the bourgeois media quickly took up this vapid discourse, even though Barack was talking about the McCain campaign, and the Republican nominee himself said the same thing about Hillary Clinton’s health care proposals. But is that quote actually calling Sarah Palin a pig, in light of her RNC speech?

As I wrote in my last post, the humor of Sarah Palin’s “lipstick” joke revolves around implying sameness through a superficial non-difference. In the case of the joke, the non-difference and the punchline was “lipstick”. Considering the structure of Sarah Palin’s joke, the signifiers of “Sarah Palin” were the words “Hockey Mom” and “Pitbull”. The “lipstick” was merely the non-differentiating agent, and Palin’s joke in no way implies that lipstick is unique and essential to either Hockey Moms or Pitbulls. Therefore, the notion that Sarah Palin was called a pig is utterly false. If that notion were true, that would also imply that anything wearing lipstick is Sarah Palin: Vultures, Rabbits, Shirt Collars, Tetris, Tugboats, etc.

If anything, Obama’s quip reinforces the idea of sameness that Palin was coyly pushing. In that case, any equivalence between the two jokes lies in their rhetorical usage rather than their signifiers. Obama’s quote is a scathing critique of Sarah Palin’s rhetoric, jabbing at the pretention of differentation. Even if you are convinced that the Obama quote referred to the Sarah Palin identity (although the context implicates the McCain Campaign’s borrowing of the “change” motif), Obama wasn’t saying “Sarah Palin is a pig”, but rather “Sarah Palin is full of shit”.

– s

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